Here is another set of letterpress invitations in alternating colorways. Originally the yellow ink was being used as the body copy and on the RSVP – ultimately the yellow ink was proving difficult and wanting to be orangish. So bizarre! So in the end the bride went with the pool/gravel ink colorway, paired with the yellow envelopes. Printers of the world, how do you feel about printing type with light colors?
Sometimes I feel like there is a time and place where hierarchy and imagery marry well enough to let the blind impression type (or lightly printed type) work beautifully. However, on other occasions it just doesn’t seem to mesh. Have you ever dealt with that on a particular job? Clients, what is your opinion – what is more important on a wedding invitation specifically – color harmony or type? I can’t wait to show photos of the finished product!!