Andrea came to me via Etsy wanting a set of the Letterpress Sprinkles Cupcake Tags adapted for a brand system for her bakery/patisserie. A local baker in Salt Lake City, Utah she also needed something that would cross over into the online arena where she could promote her brand/shop she’d opened on Etsy as well. In the end, the designs had her two business names but we kept with the same styling and typographic nuances so that there would be visible recognition if one was searching her out but couldn’t remember a business name (like me sometimes ;) These were both letterpress printed on 110# paper in one color of ink. The business cards measure standerd 2×3.5″ and the tags measure 1.5×6″ with 1/2″ rounded corners and 3/16″ hole punch.
After completing this project, I started thinking…it’s hard to turn away orders because someone has a small budget and only needs a starter pack of business cards to get going. I really love branding for people and wanted to provide a way for it to be cost effective for my clients as well as practical on the design and printing side. So I’ve looked at a few different options and have come up with a solution. Many times when someone comes to me, they are a new entrepreneur on a tight budget, looking for a small branding package. As a result of wanting to contribute more to my customers initial investment, I’m now offering smaller minimums if purchased in a branding suite. Here is the first of a few new packages I’ll be unveiling over the next two weeks.
THE SMALL LETTERPRESS BRANDING PACKAGE! And to announce the launch, I’m GIVING AWAY one set this month (March).
1 set of 50 tags (either 2×2″ or 1.5×6″) – 3/16″ hole punch and rounded corners. Letterpress printed, 1 color ink (same as business cards). Front sided printing. Printed on 110# Lettra paper.
1 banner OR shop avatar OR blog masthead provided in a .jpg file
1 logo provided in a .jpg file
All custom designed for you (or incorporating your own logo) – 3 digital designs presented, 2 rounds of revisions.
LASTLY, HOW TO ENTER: To be counted you must do the following:
1) blog about your business and why you want the branding package. Goals, inspiration or how you got started are all great ways to introduce your business to me.
3) come back to this post and comment with a link to your specific blog post (links to your blog home will be disqualified, it must be your specific post)
Lastly, the more you promote the giveaway, the more I’ll know you want it. Tweet it, Facebook it and show the world you know you want it! All entries need the first three points above to qualify for selection, the rest of the social media plugs are up to you!
Contest ends March 30th, 2010 at 12:00am MST – I’ll choose a winner and announce it on April 1st!
Once a winner is selected and notified, they must respond within 1 week to claim their package. Production will be 4-6 weeks from start to ship date.