When Yvette came to us for typographic help with her logo, as well as business card layout, we couldn’t be more excited because she provided Annie – her bombshell of an illustration to tie into the layout.

Splendid Wife Proofs

Splendid Wife Proofs

The main explorations here were to reflect a sort of Mad Men meets Bewitched vibe and Annie was the PERFECT Joan Holloway that Yvette provided for us to work with. We needed to first simplify Annie so she would look knockout for letterpress.

Splendid Wife Proofs

Splendid Wife Proofs

Splendid Wife Proofs

There are explorations with color variation within her dress, tights shoes, glove, and accents (belt, pleats). Annie even got a dye job in one option with some killer red hair, ultimately which didn’t last because she liked her dark do.

Splendid Wife Proofs

Splendid Wife

Splendid Wife

Letterpress printed business cards 3 colors of ink, on 110# lettra. 1/4″ corner radius, pantone match and so fabulously well printed by Makayla (she’s been on staff for almost a year now, great work girl!)

Thanks Yvette for being so fabulously fun to work with, sending EVERYONE YOUR WAY – Splendid Wife here we come!! I wish you could be my personal assistant!