So another tax day has come and gone, and yet again we pay our hard earned money to the tax man. In celebration of not thinking about taxes any more, I thought I’d share with you another branding package for Jacqueline. Along with our development of her Guppiez brand for boutique children’s clothing, she is developing a second company specifically for more mass produced product, Dandelionz. Initial design brief included either using a dandelion flower or puff with lion head in the center. She gave me a lot of creative license for these but wanted it to reflect a similar feel as the Guppiez brand. There were 3 color schemes/concepts presented – soft/fun – retro/bright – modern.